Submissions closed

2023 Winner

Welcome to Wrexham

Boardwalk Pictures

USA

- Docuseries


Welcome to Wrexham, FX’s most watched docuseries of all-time, is a show loved by critics and audiences alike with Rotten Tomatoes scores of 90% and 97%, respectively. The hope of co-owners Ryan Reynolds and Rob McElhenney was to revivify the community by revivifying the football club, with viewers falling in love with this underdog town and its people. Despite playing in a much lower league with much less money, Wrexham AFC now boasts search volume and a social media audience commensurate with the most famous football clubs in the world. A Welsh football club in a league no one cares about playing a sport Americans aren’t remotely interested might not scream ‘success’…Yet if it’s a story of hardship and hope, of the familiar and the foreign, of ordinary people enduring extraordinary things then suddenly you can have a small town in Wales appear on everyone’s map. The story of Wrexham isn’t solely provincial, it’s universal.